Bloom Football Performance Center

The University of Southern California is developing a new football performance center as part of its transition to the Big Ten Conference. The Bloom Football Performance Center is a 160,000+ -square-foot, three-story complex that will serve as the central operations hub for USC football.  The project positions USC as a leader in collegiate athletics and embodies the program's commitment to excellence, innovation and a championship future.

The facility’s design will create impactful, memorable experiences and unique spaces that distinguish USC from its peers. Key amenities include: 

• A three-story lobby with immersive displays and graphics showcasing USC Football’s storied history  

• Two full-length practice fields  

• A locker room with direct access to hydrotherapy and recovery pools  

• A sports medicine suite with an adjoining cooldown pool  

• A weight room with seamless access to outdoor practice areas  

• Multi-level lounges, both indoor and outdoor, to promote team cohesion and provide relaxation spaces for athletes  

• A two-story team meeting room  

• 12 position-specific meeting rooms  

• Dedicated office spaces for staff, with views of the outdoor terrace and practice fields 

The Bloom Football Performance Center will provide USC football players with a new home, offering world-class spaces to train, compete, and, most importantly, develop into well-rounded individuals. 

Bringing Vision to Life 

HNTB is leading the architectural and interior design of the Bloom Football Performance Center. Following an initial feasibility study, HNTB is bringing the state-of-the-art facility to life. The design process began with visioning sessions that brought together USC’s athletic administration, football coaches and key staff. During these sessions, HNTB presented updated data and 3D visuals to ensure the facility’s vision was fully aligned with the program’s goals.  

The design team focused on blending operational functionality with enhanced player experience, guided by a commitment to setting a new standard for sports facilities.